If you’ve had a conversation with someone at NVT Phybridge, you may have noticed that we speak a little differently. We speak differently because we are different. We’re swimming upstream when all other fish are swimming downstream. We’re driving towards the storm when everyone else is driving away from the storm.

We are different because we are innovators. We think differently, act differently, and speak differently in an effort to deliver on the founding promise of our organization; to bring only the most innovative solutions to market that are practical for both partners and customers. To be different we must also be bold. We must challenge deep-rooted industry paradigms to prove that IP modernization doesn’t need to be complex, cost-prohibitive and risky.

Digital transformation and the Internet of Things (IoT) has become a necessity for businesses that wish to remain competitive. However, as organizations become more intelligent and connected, their networks become more complex and less secure.

To solve this problem, we are fundamentally changing the conversation around traditional LAN design philosophies to improve the outcome for our partners and customers. This single purpose will drive every decision we make, from the products we develop, to the partnerships we engage in, to the impact we have on our communities, and especially – to the way we communicate.

IP migration is a term used in our industry to describe the process of moving from an older technology to an IP-based technology. For example, upgrading from an analog communication system to an IP voice solution. However, these organizations are not really “moving” from one technology to another, as the term “IP migration” would suggest. Organizations are “modernizing” their businesses with new technologies and innovations that allow them to do more than ever before.

Therefore, aligned with our commitment to change the conversation, we must also change the way we communicate. We use the term “IP modernization” where the industry would use the term “IP migration” because we don’t’ help our customers move from one technology to another. We help our customers modernize to the next generation of intelligent devices; giving them the tools they need to succeed – today and into the future.

Rethinking Network Design with Modern LAN Principles

We are not the only organization to recognize the need for innovation in an industry that sells innovations. In 2018, industry analysts from Frost & Sullivan recognized this gap and consulted NVT Phybridge as innovators in this space as they developed their revolutionary whitepaper titled, The Modern LAN: Rethinking Network Design for the Modern Age. As the title suggests, the whitepaper addresses critical issues with current LAN design philosophies as organizations continue to add more and more devices onto the network; including cybersecurity, reliability, performance, ROI and environmental impact. Our PoLRE® switch was featured in the whitepaper as a successful application of Modern LAN Principles. The Modern LAN whitepaper is another justification of our corporate mission to help organizations change the conversation to improve the outcome of their digital transformation.

Not every company has the opportunity to affect real change, but we do. Since our first product launch in 2008, we have had the pleasure of helping thousands of organizations around the world simplify their digital transformation. And still, so much potential lies ahead of us as we work to enable the future of connected devices.

Today, our CHARIoT series of long reach Power over Ethernet (LRPoE) switches and adaptors enable Modern LAN Principles; helping organizations simplify their upgrade to the latest IP solution with the freedom to leverage any new or existing infrastructure. This is made possible thanks to our patented SmartPathPoE™ technology.

What is SmartPathPoE Technology?

Devices are becoming more intelligent, requiring reliable power and data to distances farther than traditional Power over Ethernet (PoE) switches can provide. SmartPathPoE technology was developed to ensure your network is as intelligent as the devices it supports.

How Does SmartPathPoE Technology Improve your Outcome?

Don’t compromise on cost, security, reliability or performance. SmartPathPoE technology ensures your network is optimized to support each and every intelligent device.

SmartPathPoE Technology is Smart

Establish a simple and robust network topology with physically separate and cyber-secure point-to-point connections from endpoint to application; ensuring optimal reliability and performance from each device.

SmartPathPoE Technology is Simple

Leverage any new or existing infrastructure to simplify and accelerate your digital transformation. Our extensive portfolio of managed, unmanaged and single-port extender solutions ensures the perfect solution to meet your unique requirements.

SmartPathPoE Technology is Fast

Support IP endpoints with up to 6,000ft (1,830m) reach while delivering up to 100 Mbps symmetrical (full duplex) – that’s 18 times farther than standard Power over Ethernet switches.

SmartPathPoE Technology is Environmentally Responsible

Eliminate the need to rip-and-replace existing network infrastructure and reduce your environmental footprint by preventing multiple tons of hardware and cabling e-waste.

SmartPathPoE Technology is Cost-Effective

Simple and fast implementation means you get access to your smart tools faster. Improve return on investment by reallocating infrastructure cost savings to more ROI-driving IP endpoints and applications.

CHARIoT Series of Long Reach Power over Ethernet Switches

SmartPathPoE Technology continues to separate the CHARIoT series from other solutions on the market. The CHARIoT series is comprised of three distinct product families:

PoLRE (Power over Long Reach Ethernet) family enables IP endpoints over single-pair UTP (unshielded twisted pair) up to 1,200ft (365m) – 4 times farther than standard PoE switches.

CLEER (Coax-Leveraged Ethernet Extended Reach) family enables IP endpoints over coax up to 6,000ft (1,830m) – 18 times farther than standard PoE switches.

FLEX family enables IP endpoints over multi-pair UTP up to 2,000ft (610m) – 6 times farther than standard PoE switches.

Our greatest potential is ahead of us…

We look to the future with clear vision and a singular purpose; to help our customers change the conversation to improve their outcome. This commitment builds on the ideals that inspired our founders to start this company over 10 years ago and will continue to be the driving force behind every decision we make.

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What is the Cloud? Simply put – the Cloud is a shared pool of computer system resources that are accessed by users and organizations to achieve economies of scale. We like to compare the Cloud to public utilities.

Take power generation for example. It’s not up to each organization to produce and store the electricity needed to run the business. Organizations use as much power as they need and pay the service provider for the amount consumed.

Like the example above, the Cloud is a collection of remote servers that host and manage data and business applications via the internet. This removes the burden on each organization to install and manage multiple business systems.

Cloud-based services simplify IT management by offloading much of the installation and ongoing management of IoT applications. Service providers can achieve incredible economies of scale, while organizations experience efficiency and ease-of-management.

The Cloud provides convenience, scalability, and mobility to the modern organization. Employees can access their business applications from anywhere, whether they are working in the office, at home, or while travelling.

But how do we bring the Cloud down to earth? By establishing a robust and secure local area network to support the necessary IoT devices, such as IP phones, IP cameras, IP sensors, etc. These smart endpoints need secure and reliable Ethernet and power; often requiring connection via long cable runs to the edge of the network.

The NVT Phybridge CHARIoT series of long-reach Power over Ethernet (PoE) switches, with patented SmartPathPoE™ technology, help organizations achieve a simple, secure, and cost-effective connection to their Cloud-based applications. Using Modern LAN principles, our long-reach PoE solutions create a secure point-to-point LAN topology that is simple to manage – just like your cloud-based solutions. The CHARIoT series of managed, unmanaged, and single-port extender solutions allow customers to leverage their existing cabling and infrastructures to support IoT devices up to 4,000ft (1,220m) away.

Visit https://www.nvtphybridge.com/chariotproducts/ to find the best PoE innovation to securely connect your LAN to cloud-based applications.

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Organizations are modernizing to IP communication, surveillance and other IoT (Internet of Things) devices to increase efficiency, improve security and create a better customer experience. Business Insider predicts that by 2025 there will be more than 55 billion connected IoT devices, up from 9 billion in 2017. To support these 55 billion IoT devices, organizations must first establish a secure and reliable local area network.

For over 25 years, NVT Phybridge has been committed to helping organizations maximize the return on investment of their digital transformations. Our CHARIoT series of enterprise-grade managed, unmanaged and single port extender solutions were designed specifically to simplify Modern LAN requirements. Enabled with patented SmartPathPoE™ technology, our solutions significantly reduce the cost to establish a secure and reliable Power over Ethernet (PoE) backbone.

How exactly? By transforming an organization’s existing infrastructure into a power-packed IP platform, with reach capabilities up to 4,000ft (1,220m) – 12 times farther than standard PoE switches. No more “rip-and-replace” and no more reach limitations. The cost savings are substantial considering the immense cost to install new infrastructure:

  • Thousands of feet of wiring to connect all devices on the local area network
  • Equipment to support new server closets or upgrade existing closets; including servers, racks, cooling systems, backup power systems, fire prevention and redundancy equipment
  • Labour costs to rip-and-replace the existing infrastructure and install the equipment mentioned above
  • Material costs to support the construction and renovation work required to install the new infrastructure
  • Loss of revenue caused by business disruption

By eliminating the above requirements, project deployment times are significantly accelerated, further improving return on investment. Reduce infrastructure costs and allocate more of your budget to ROI driving applications.

Organizations that leverage their existing infrastructure to establish a robust PoE backbone are also creating a more cyber-secure network. Establishing a network today that can minimize susceptibility to cyber-attacks may save your organization millions of dollars in the future.

Visit www.nvtphybridge.com/chariotproducts to learn more about PoE innovations available to help you maximize the ROI of your digital transformation.

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Business disruption is a major concern to organizations when planning a modernization to IP and the Internet of Things (IoT). In fact, it’s one of the largest barriers that prevent organizations from achieving their digital transformation objectives.

The issue lies when applying traditional LAN design to an IoT modernization project. The traditional approach to network design was established when PC devices were the only endpoints being connected, and therefore does not address the modern-day reality of connecting different types of IP/IoT devices.

The traditional approach involves ripping-and-replacing an organization’s existing network infrastructure to establish a Power over Ethernet (PoE) backbone to support IoT initiatives; causing significant disruption to staff, management, IT teams and customers. The rip-and-replace process can disrupt business operations for months, even years, with on-site construction, network outages and building modifications. So how can organizations avoid this headache?

The answer is simple.  Apply the Modern LAN principles developed by Frost & Sullivan and design a network that addresses your needs today and into the future. One principle is to consider new innovations in Power over Ethernet technology as well as network design philosophy. Long-reach PoE innovations, such as the CHARIoT product series, leverage single pair UTP, coax and multi-pair UTP to create secure IP paths leveraging existing and new infrastructure. No need to throw away your existing and reliable wiring infrastructure.

For example, the PoLRE® solution allows organizations to transform existing voice infrastructure into a robust PoE backbone for new IP phones; eliminating disruption and network downtime.  PoLRE delivers data and power over a single pair of wire with 4 times the reach capabilities of a standard PoE switch.

Visit www.nvtphybridge.com/chariotproducts/ to learn more about PoE innovations available to help you eliminate disruption as you successfully upgrade to IP.

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Organizations are modernizing to IP communication, surveillance and other IoT (Internet of Things) devices to increase efficiency, improve security and create a better customer experience. Business Insider predicts that by 2025 there will be more than 55 billion connected IoT devices, up from 9 billion in 2017. To support these 55 billion IoT devices, organizations must first establish a secure and reliable local area network.

However, depending on the size of the enterprise, some organizations spend years establishing the necessary infrastructure to support their IoT objectives. Enter NVT Phybridge, the global leader in long-reach Power over Ethernet technology. Our CHARIoT solutions are specifically designed to reduce infrastructure requirements and deployment time.

How? By allowing organizations to leverage their existing infrastructure, eliminating the time-intensive process of ripping-out existing cables and installing new wiring and equipment. This process is especially lengthy due to the construction work required to access the cables and patch up after the work is done.

Many organizations may require permits or other authorizations to modify the buildings they operate in. This process can take multiple months (even years), especially if the building is of historical significance.

Organizations looking to deploy IoT devices far from the central server closet (for example, to support IP cameras in a parking lot) may need to install intermediate server closets. The CHARIoT family of products, with SmartPathPoE™ technology, can extend power and data up to 4,000ft (1,220m). With 12 times the reach capabilities compared to standard PoE switches, CHARIoT reduces (sometimes eliminates) these server closet requirements – significantly reducing deployment times.

Visit www.nvtphybridge.com/chariotproducts/ to learn more about PoE innovations available to help you accelerate the deployment of your digital transformation.

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As more and more organizations adopt the Internet of Things, cybersecurity has become a top concern. Companies of all sizes and in all industries are at risk of malicious activity; especially individuals and groups attempting to steal consumer and company data. The Ponemon Institute found that 7 out of 10 organizations believe their security risk increased significantly in 2017.

In the connected world of the Internet of Things, each “thing” on the network represents a possible entrance for a hacker. In DarkTrace’s Global Threat Report from 2017, it was determined that hackers gained unauthorized access to networks through various IoT devices including smart artboards, thermometers, and server rooms.

The NVT Phybridge CHARIoT series of long reach Power over Ethernet switches, powered by our patented SmartPathPoE™ technology, are designed to combat these modern-day security threats. Our technology allows customers to leverage their existing endpoint cabling; creating secure point-to-point network pathways. The long reach capabilities of our solutions eliminate the need to install additional IDF closets, further reducing the number of possible entry points for malicious activity. Connect your edge network back to the core at a single convergence point with a robust firewall for maximum network security or keep devices and applications completely separate. The flexibility of choice is yours.

It’s not enough to secure data only where it’s stored. The modern enterprise needs complete end-to-end security and control of IoT data. Our enterprise-grade managed switches include an intuitive web GUI to help protect your data. The software provides tools to monitor network traffic and lock down any unused ports, ensuring network access is only provided to approved connected devices.

For more information, download the Get Physical with Cyber Security Threats whitepaper.

Visit www.nvtphybridge.com/chariotproducts/ to learn more about PoE innovations available to help you establish a cyber-secure network.

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By Michael Brandenburg, Frost & Sullivan Industry Analyst, Connected Work

We have entered the era of corporate responsibility and sustainability: Organizations of all sizes are being asked to think much harder about the environmental impact of the products they produce, from manufacturing to disposal. Environmental responsibility also extends to the corporate office, moving well beyond “don’t print this email,” signatures to sustainable construction, smart buildings and the deployment of IT.

Indeed, thanks to scheduled rollouts, standard “rip and replace” practices and the planned obsolescence of computer and network infrastructure, corporate IT departments are a significant contributor to electronic waste. As part of our in-depth research into local network design, it became clear to us here at Frost & Sullivan that environmental sustainability simply must be an important consideration when deploying today’s business networks, what we call the Modern LAN. The Modern LAN principles, developed by Frost & Sullivan, seek to develop a new set of best practices around local network design—and in the process, focus on sustainability.

In our research, we have discovered that the local network, with all the cabling and infrastructure to support it, is an excellent place to start. The traditional way of building networks applied a “one size fits all” approach to network architecture, and whenever the network is upgraded to the latest speeds and feeds, a lot of older switchgear gets turned into e-waste, even more new cabling gets shoved into the walls and some devices, like IP phones and IoT sensors, receive more bandwidth than they really need.

In contrast, our Modern LAN includes sustainability as a best practice, rather than a vague goal to strive for: “Develop an environmentally responsible framework around LAN design and deployment. Re-use and repurpose existing endpoint cabling infrastructure, reduce IDF closet requirements and adopt energy-efficient PoE switches and end points wherever possible.”

What this really means

  • Reduce e-waste by replacing only the network and infrastructure that is absolutely necessary. PCs and servers may need the latest gigabit and above speeds, but those phones, security cameras and smart building sensors do not. Break the rip and replace cycle on network endpoints that won’t take advantage of the upgrades.
  • Reuse and repurpose network and cabling infrastructure, because not every network device requires brand new CAT6 cabling to operate. Many robust and reliable Long Reach Power over Ethernet (LRPoE) solutions on the market today let IT reclaim that long-lost twisted-pair and coax cabling to support any number of IoT endpoints.

Achieving sustainability in IT may seem like a daunting task, but it really just takes some out of the box thinking and a willingness to take advantage of what it is already in place. Environmental sustainability is just one of several design best practices incorporated in the Modern LAN. To learn more, read the whitepaper The Modern LAN: Rethinking Network Design for the Modern Age

Thank you, Michael, for your expert insight into Modern LAN design. Keep it locked on the NVT Phybridge news page for more industry analysis into the Modern LAN principles.

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“Reuse and refurbishment represent the greatest value recovery opportunity from used devices”

The terms reuse and recycle are often used synonymously, however it’s important to understand the difference between them. Recycling involves breaking down a product into raw materials, and then using the raw materials to create new goods. Reuse is to re-purpose an existing asset for a new use, and that’s exactly what our solutions do. We can transform your existing CAT3 or Coax cabling into an IP path with power to support various IP endpoints.

Recycling’s Environmental Impact

Ever since it’s explosion in the 1980’s, skeptics and advocates have debated whether or not recycling has a net positive impact on the environment. Surface level recycling benefits are obvious. Reduce the amount of waste that is burned or buried in a landfill, and conserve the Earth’s limited natural resources, which involves a very destructive process to extract. However, it’s important to understand that recycling does come at an environmental cost.

Unlike reusing existing wires which has a 100% benefit to the environment, trucks must transport recyclable products – requiring energy and creating pollution. Once at the recycling plant more energy is used, and pollutants created to transform the product back into raw materials. We must also consider what kind of products are being made with the recycled materials. Closed-loop recycling is most efficient. This is, for example, when a plastic bottle is recycled into another plastic bottle – and so the process can continue indefinitely. However, the closed-loop is often broken when items are recycled into less desirable products that can’t be recycled. For example, when a plastic bottle is recycled into plastic fibers for clothing.

Recycling Effectiveness

The effectiveness of a reuse strategy is always 100% environmentally friendly, however this is unfortunately not true for recycling. The effectiveness of recycling depends largely on location as each country, state, and municipality have unique regulations, programs, and facilities. The gap can be staggering. According to Eurostat, in 2016 Sweden recycled almost 50% of all their waste, while Romania only recycled about 13%. The raw material itself is also an important variable to consider. Aluminum is one of the most effective, requiring approximately 90% less energy when made from recycled materials. However, recycled glass only results in about 20% energy savings.

The Electronic Products Recycling Association (EPRA) is a not-for-profit organization that provides industry-led and regulated recycling programs for unwanted electronics. According to the EPRA, recycled cables and wires are harvested for their metal, which means non-metal components are considered waste.

Not All Waste is Recycled

As mentioned previously, not all waste is recycled. Many organizations modernizing to IP believe they need to install the newest cabling infrastructure to support their endpoints. Let’s assume a company is planning to rip-and-replace their current telephony infrastructure and operates out of a 40,000 square foot facility with 200 employees. Approximately 22,000 feet of cabling could potentially end up in a landfill. On the other end of the spectrum, a larger facility – such as a cruise ship – could have as much as 750,000 feet of telephony cable. That’s over 11 tons of waste! Many IoT endpoints do not have high bandwidth requirements, meaning upgrading to newer Ethernet cabling is both a waste of budget and an unnecessary burden to the environment.

There’s A Better Way

In EPRA’s 2017 Environmental Report, the organization states “reuse and refurbishment represent the greatest value recovery opportunity from used devices.” Businesses too often rip-and-replace their reliable and proven existing infrastructure in their pursuit of the Internet of Things. Do yourself and the environment a favour, let us help you transform your cabling infrastructure to support IP endpoints.

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